Visualizing GM’s first Performance Hybrid Data Application


Involvement

Date

Product Design
Lead UX Designer

2019 – 2021

Integration

2024 Corvette ERay – GM’s First Electrified Corvette

The Challenge

The 2024 E-Ray introduced a major first: electric all-wheel drive in an iconic American sports car. But with innovation came complexity.

How could we help drivers understand a dual power source, manage new behaviours, and unlock the full performance potential of a performance hybrid system—without overwhelming them?

Design Goals

To make hybrid performance intuitive, engaging, and distinctly Corvette, we focused on:

  1. Explaining complex power flows simply and visually

  2. Delivering real-time feedback for electric and gas propulsion

  3. Creating a premium, Corvette-worthy in-vehicle experience

  4. Enabling new behaviours like EV-only starts through intuitive UX

“Built to reveal, not overwhelm—translating advanced technology into a language every driver understands.”

As lead designer, I collaborated closely with performance engineers, software architects, and brand teams to craft the E-Ray’s first-of-its-kind hybrid interface.

I owned the user flow, wireframes, and final UI design—translating technical vehicle logic into an elegant, in-dash experience that drivers could understand and trust.

Key Features & Innovations

  • Real-Time Power Flow Visualization

    A dynamic animation system shows how and when the front electric motor and rear internal combustion engine contribute to propulsion, regen, or charging—clearly illustrating a complex hybrid architecture.

  • ‘Stealth Mode’ Activation

    We created a seamless user experience for enabling EV-only starts, giving owners an intuitive way to quietly move the car—Corvette’s version of a “secret handshake.”

  • Performance-First Language

    Rather than overwhelming drivers with technical jargon, the interface speaks the language of performance: front assist, torque split, regen status—refined for clarity.

  • Rapid Prototyping with Engineers

    Iterative testing with Corvette performance engineers helped ensure the app was more than just beautiful—it had to be accurate and track-capable.

Design Highlights

The E-Ray App features a live, animated power diagram that clearly shows how the hybrid system responds in real time. Every detail—from the custom Corvette branding to the performance-focused UI language—was crafted to feel intuitive and purposeful.

We introduced a dedicated Stealth Mode flow, enabling EV-only starts with ease, and designed EV usage metrics specifically for the expectations of sports car drivers. Whether charging trough the road or leveraging the Charge+ feature, the interface was built for clarity in both driving and charging states.

Impact & Outcomes

The E-Ray app made complex hybrid tech clear and intuitive, giving drivers confidence and control.

As Corvette’s first hybrid interface, it earned praise from media and GM leadership—including Mark Reuss—and set a new UX standard for future electrified performance cars. Now live in the 2024 E-Ray and revised for the 2026 model, it’s built for broader use across GM platforms.

The E-Ray App shows what’s possible when design, engineering, and emotion align. It doesn’t just explain the hybrid system—it elevates it, giving drivers insight, control, and pride in a new era of performance.

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